Sunday, April 28, 2013

In response to Kaley

Do you think the cleverness of this commercial is a beneficial way for a company to advertise, or do you think the commercial puts too much emphasize on the other product over the one it is actually trying to promote?

After watching the commercial I would have to say that there is too much emphasis on the Pillsbury Dough boy.  It is a commercial for Geico and you don't realize that until the end of the commercial.  Meanwhile you start thinking about the pastries and wanting food.  So I would have to say that this is a helpful ad for Pillsbury but not for Geico, because viewers are only going to focus on the Dough boy. 

http://www.youtube.com/watch?feature=player_embedded&v=EvFul32xKCs

Do you think viewers remember the ad for the Pillsbury Dough Boy or for Geico?

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